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This article will explain the WordPress SEO optimization guide in detail for you. The editor thinks it is very practical, so I share it with you for reference. I hope you can get something after reading this article.

WordPress tutorials to share the most comprehensive optimization guide: first of all, WordPressSEO can be said to have great advantages, and do a good job of SEO optimization is the guarantee of WordPress website traffic; this tutorial contains how to optimize WordPress, WordPressSEO settings and other content, I hope to help friends in need!

To put it simply, SEO is divided into two parts: page optimization and link construction, page optimization is the foundation, and link construction is the focus, both of them are indispensable.

Content is king

Before explaining the specific SEO skills, it is important to emphasize that content is king, and high-quality and original content is the guarantee of SEO. Create valuable content for users. Original articles and special features will bring you unexpected gains. Search engines favor original content, even if it is reprinted countless times, search engines know where the original address is.

Page optimization

Page optimization is to optimize the page according to the requirements of SEO, which mainly involves the use of title, URL,Meta tag, H1 H2 H3 tag, keyword density and so on.

Title

The title of the page directly affects the ranking of the page in the search results, whether users read your article in search engine results, Google Reader, Weibo, or other places, the first impression is your title, so the title party is produced in this way, although we are not encouraged to do the title party, but the most basic optimization is still necessary.

There are two points to optimize the title:

1. The title contains the keywords of the article, 1-2 keywords can be used.

2, the title can be designed to be arranged in reverse, the log page, the article title in front of the site title.

Link (URL)

WordPress support pseudo-static links have brought great convenience to SEO, which way to choose Permalink actually does not matter much, personal recommendation to choose with% post-name% as far as possible, so that if% post-name% with relevant keywords, can also have a certain help to SEO ranking.

For example, the URL of an article is https://xxx.com/article/wordpress-seo/ with the keyword WordPress SEO.

Also make sure there is a rel= "canonical" tag in the page to avoid repetitive content and link uniqueness.

Meta tag

Google and Baidu no longer regard Meta Keywords and Description as ranking factors, but adding Meta Description is also helpful to site traffic, because Google search results directly use Meta Description to do the description of the page, when users search and see a good description, it is easier to come to your site, while Keywords is basically ineffective, sometimes it is counterproductive, Baidu will think that you have excessive SEO suspicion.

In WordPress, we can add Meta Description to any page, but we are all lazy, personal suggestion is only to add to the home page and log page, log page if you enter a summary, use the summary as a Meta Description, if not, get the first 120 words of the article to do Description.

Add the following code to the header of the theme:

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