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What are the ways for the new station to quickly improve the ranking of websites?

2025-03-28 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > Internet Technology >

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This article mainly explains "what are the ways to quickly improve the ranking of websites in new stations?" the content of the explanation in the article is simple and clear, and it is easy to learn and understand. Please follow the editor's ideas slowly and deeply. Let's study and learn "what are the ways to quickly improve the ranking of websites in new stations?"

The first point: the importance of domain names

1. Domain name is strongly recommended to use .com, do not choose a very cheap domain name, we formally do a station, a domain name of 50 or 60 yuan a year, we should be able to afford. A large number of illegal sites use cheaper domain names, the cost is relatively low, search engines will use these domain names as illegal sites, if we use such domain names, it is tantamount to entering the blacklist library of search engines. Some people will say that the ranking of some domain names is also good, then you are wrong, after all, such websites are few.

two。 For search engines, the length of the domain name does not affect the ranking, but too long domain name is not conducive to the memory of visitors, it is recommended to use a relatively short domain name, easy to remember, has a certain significance. There is the number of years of the domain name, try to use the old domain name, newly registered domain name registration for as many years as possible, for example, in 2016 directly renew the domain name registration to 2026, the search engine will think that you will seriously run the website.

3. The whois of the domain name must be searchable, that is to say, spiders can crawl access. After a large number of data analysis, it is found that the ranking of sites with hidden whois is worse than that of sites with open whois.

4. A domain name with the same whois information must not have a bad history. For example, if you have a website that has been blocked, or you have done an illegal site, try not to use your own personal information when registering a new domain name. Similarly, newly registered domain names also need to check the history of domain names, there must be no bad historical information.

The second point: the title of the website

1. The title of the website can not be stacked with keywords. As far as Chinese is concerned, the search engine has powerful word segmentation technology, and a noun can appear once. For example, the title of our website reads "Tianjin Decoration Company, Decoration effect Picture quotation and steps to decorate the House-XXX Decoration". Through the word segmentation technology, the title can be divided into many keywords: Tianjin Decoration Company, Tianjin Decoration effect drawing, Tianjin Decoration quotation. Steps to decorate the house in Tianjin, Tianjin XXX Decoration Company, Tianjin XXX Decoration Company, etc. Our title only needs to contain the keywords we need, a sentence that is relatively smooth.

two。 The title of the website cannot be changed frequently, and the new station makes sure that the title is online. If you modify the title again, it may appear before you modify the title, and the spider has already come to grab it. The next time you crawl, you will find that the title of the site has been modified, which will have a bad effect. Spider will task this site is not a good site, frequently change the title, there is no certainty about the location of the site. The old station can modify the title slightly, and the ranking will be restored slowly.

3. The important keywords in the title are put at the front, such as "Tianjin Decoration Company" is the most important, it is necessary to write to the front, secondary keywords to the back, our own brand words to the last, brand words are less competitive, we can use them ourselves, so we can put them at the back.

4. The title is not too long, the weight of the site (the weight of the search engine, the weight of the non-third party) is certain, the more keywords, the less the weight of each keyword, the worse the ranking, it is not recommended that the title is too long, which is not conducive to ranking.

Third point: the description of the website

1. The description of the website will generally appear in the keyword search results, it is also important to write a good description of the site, a good description can bring good rankings and high click-through rate. Site description sentence smooth, try to integrate the title keywords of the site, there are search keywords in the description, will be highlighted in Baidu's search results, update eye-catching, attract clicks. Similarly, the description of the site should not be too long, it can be controlled at 70 Chinese characters, and can be displayed in the search results.

two。 The description of the website must be in line with the theme of the website, such as "red wine" appears in the description of the decoration website, obviously not, I think everyone should understand.

The fourth point: the positioning of the website

1. The singleness of the products on the website, such as the products sold are treadmills, massage chairs, motor bikes, etc., it is necessary to do all the products in a website, and each product can be made into an independent website, taking into account the needs of users. Customers who buy treadmill generally do not care about massage chairs and dynamic bikes. There is a website that only makes treadmills that can rank at the top of all products.

two。 The richness of the website content, such as the website is to do treadmill, we can position the content of the website as treadmill store, treadmill price, treadmill weight loss, treadmill maintenance and so on. If a website solves all the users' needs for treadmills, PV will naturally improve, and it will rank high through the click algorithm of the search engine.

Fifth point: website code

1. Site code is simple, use div+css to build the site, all css style external references, less use of js,js code at the bottom of the site, and so on.

two。 The standardization of the website code, all the code needs to comply with the specification, there is a certain degree of readability.

3. The alt attribute should be added to the img tag of the picture, and the alt attribute of the same page should not be the same. Do not have keyword stacking in the alt attribute, just show it naturally.

4. There is no need to pass the a tag with nofollow, such as contact us, about us, etc.

5. The breadcrumb navigation of the website, the pages that need to do breadcrumb navigation have list pages and details pages. Breadcrumb navigation can determine the location of the browsing page, and it is also conducive to the crawling of spiders.

6. Requirements for the details page:

Tags, release time, number of views, provenance, author, sharing links, related article recommendations, etc. Relevant recommendations can be done, such as the article introduces the efficacy and role of peanuts, the relevant recommendations can recommend the basic introduction of peanuts, how to eat peanuts, how to store peanuts, peanuts and what can not be eaten together, and so on.

Sixth point: content update

1. The new website can update 5 articles every day, such as 5 articles from 8 am to 08:30 every day, and it can also cultivate the habit of spiders to crawl.

two。 The title of the article must be the title that the customer will search for, and the content is related to the title.

3. Articles under the same column must be relevant, such as the price of the treadmill appears in the list of treadmill maintenance.

Write at the end: it's two o'clock in the morning. That's all for today. There are other factors to improve the ranking. Different websites also have some skills in it.

We only need to pay attention to the ranking of the website to solve the needs of users. when users enter our website, they will be able to find the information they need and stop browsing other websites.

Thank you for your reading, the above is the content of "what are the methods to quickly improve the ranking of websites in the new station?" after the study of this article, I believe that you have a deeper understanding of the method of rapidly improving the ranking of websites in the new station. the specific use also needs to be verified in practice. Here is, the editor will push for you more related knowledge points of the article, welcome to follow!

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