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This article mainly shows you "why search engines attach importance to originality in website optimization". The content is easy to understand and clear, hoping to help you solve your doubts. Let the editor lead you to study and learn the article "Why search engines value originality in website optimization".

one。 Most websites are flooded with collection.

I remember that before, the author optimized a website about stone materials. In the process of optimizing the content, I always wanted to collect some high-quality content online, but after looking for it for a long time, I found that most of the contents were the same and repeated. Other content can not be found at all. This phenomenon appears throughout the Internet, and information collection is rampant, resulting in no other valuable content on the Internet. Only a small number of websites insist on providing original content, so we often see that websites that insist on updating original and valuable content have a high weight, which can be regarded as a phenomenon of content differentiation. At the same time, there will be some loss of text and pictures, which will affect the search experience of users, so the search engine will launch a series of calculations to require webmasters to provide high-quality content, so here the author suggests that the majority of SEO friends, adhere to provide original quality content, your ranking and weight will naturally see spring.

two。 Provide more valuable reference content for search users.

As mentioned above, before optimizing a stone website, when looking for this information, we found that the valuable content was almost the same, resulting in users unable to find the content they needed, so they would use other search engines. at present, the domestic search engine is no longer the only one of Baidu, but a hundred schools of thought contend, so there is a variety of competition between search engines. Therefore, serving users well is the best purpose of search engines, while what we do SEO is to cooperate with search engines to better serve users.

To make an analogy, the search engine is our supervisor, we stand on the same front and work together for the boss (users), and the supervisor naturally has to supervise and check the content we provide to see whether the boss is satisfied or not. if the supervisor provides the content that the boss is not satisfied with, I believe that the day when the supervisor (search engine) will be laid off by the boss is not far away.

At the same time, the original content is not omnipotent, many friends in SEO, is entirely for the original content to do the original, try to write their own, if the understanding is good, if you do not understand the industry, then the reference value will be greatly reduced, and even some pseudo-original, disrupt the order of paragraphs, replace keywords and other methods, as long as the impact of the user's reading reference, is the same junk content.

three。 Encourage a small number of authors to stick to the original

Although most of the Internet is rampant collection, there are still some people who insist on providing original value content, and search engines also have special care for this part of the author. If the original writing is painstakingly written, it is collected by others as soon as it is published, and it is easy to deal a blow to the creative enthusiasm of the author. In the current highly competitive Internet, only the majority of webmasters can provide value original content. In order to let users get a better experience.

These are all the contents of the article "Why do search engines attach importance to originality in website optimization". Thank you for reading! I believe we all have a certain understanding, hope to share the content to help you, if you want to learn more knowledge, welcome to follow the industry information channel!

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