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How to understand the correct and wrong practices of Adsense in promoting CPC

2025-01-18 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > Servers >

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This article shows you how to understand the right and wrong practices of Adsense to promote CPC. The content is concise and easy to understand, and it will definitely brighten your eyes. I hope you can get something through the detailed introduction of this article.

Although there is no absolute quantifiable measure of whether CPC is good or bad, you can achieve your goal of promoting CPC for ads on your site by doing the right thing (and avoiding several wrong ones). Let's look at some of the best practices listed below:

The right thing to do:

So that all your advertising units can display text and pictures / rich media ads at the same time. Let more advertisers compete for your advertising unit, and the advertising bidding system will ensure that the highest bidder wins the display opportunity. Learn more about the experience of one of our publishers who made this change, and then modify all your ad units in batches through AdSense's new interface.

Filter ads as little as possible so as not to reduce your potential revenue by blocking the highest-bid ads. Please watch this introduction to better understand the advertising bidding process and how to create the best competitive environment for your advertising space.

Set up custom channels for the display location, so that more advertisements can compete for display opportunities on your site. Please read this blog post to learn more about the details and specific settings.

The highest bid ad will be displayed in the first ad unit in your HTML code. To take full advantage of this feature, you need to know which ad units have the highest click-through rate through custom channels. You can then easily change the code of the site to ensure that the highest-bid ad is displayed in your most effective ad unit.

Incorrect practice:

Some publishers believe that adding high-priced keywords to the page can increase the site's revenue. This approach is not advisable. In fact, we always recommend that publishers organize website content around topics they are familiar with and interested in, so that they can continuously provide attractive original content and attract visitors to their own site.

No plagiarism. This practice violates our norms of cooperation.

Do not create multiple accounts. Publishers may not open multiple AdSense accounts in the name of the same payee, and installing advertising codes from different accounts on the same website will not have any impact on your CPC.

Finally, do not try to manipulate the standard behavior, positioning, or delivery of advertising in any way without the express permission of Google. If you have any questions, please read the Google AdSense Cooperation Specification.

The above content is how to understand the correct and wrong practices of Adsense in promoting CPC. Have you learned any knowledge or skills? If you want to learn more skills or enrich your knowledge reserve, you are welcome to follow the industry information channel.

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