Shulou(Shulou.com)06/02 Report--

After 10 years of development, cloud computing in China has been widely serving the social economy. In the market, Ali Yun is one of the top three cloud service providers in the world. In terms of application, urban brain, smart factories, agricultural AI and other projects are quite eye-catching, laying the foundation for the next round of digital economy. Facing 2019, the reporter extensively interviewed industry insiders, analysts and corporate decision-makers to make ten forecasts for the development trend of the cloud computing industry in the new year.

In interviews, experts mentioned artificial intelligence technology many times, believing that artificial intelligence will bring about great business changes. an important indicator of whether an enterprise is advanced in the future is the proportion of intelligence that assists employees (not just executives) in making decisions. In addition, enterprise decision-makers are interested in artificial intelligence, but prefer comprehensive intelligent solutions.

In terms of the overall development of the industry, most experts believe that as many enterprises go to the cloud as a whole, the rate of cloud computing market will accelerate and the concentration of public cloud market will further increase. At the same time, giant cloud computing companies will make use of talent, capital, ecology and other multiple advantages to carry out mergers and acquisitions in the field of cloud computing, and try to extend to the upper reaches of the industry.

Here are the top 10 trends in the cloud computing industry:

1. Extensive use of intelligent decision-making has become an advanced symbol of enterprises.

Artificial intelligence has stepped out of the "entertainment industry" and began to widely assist human decision-making in enterprise operation. In the future, one of the main indicators of whether an enterprise is advanced or not is the proportion of intelligence that assists employees (not just executives) in making decisions. Cloud is no longer an issue discussed in the technology circle, but more of a concern for business decision makers. Enterprises are more urgent than ever to use technologies such as artificial intelligence for business innovation. At the same time, cloud-based smart business will also trigger organizational change.

2. The enterprise will be on the cloud as a whole (http://www.2ifb.com)

More and more large enterprises gradually abandon their self-built IT infrastructure and migrate to the public cloud as a whole, resulting in the emergence of "cloud-based native enterprises". The infrastructure of Netflix, an American video site, has all been relocated to Amazon AWS. A small number of Chinese companies achieved such overall cloud relocation in 2018, such as Aliyun on 115 Internet disks as a whole, and a large number of cases of such overall relocation are expected to emerge in 2019. The cloudization of the means of production means the beginning of a new era.

3. Cloud has become the most important way for enterprises to obtain artificial intelligence.

Cloud naturally solves the unity of enterprise data and technology, and constitutes the most important path for enterprises to obtain artificial intelligence capabilities. At present, the public cloud platform has become the most important channel for customers to obtain artificial intelligence services at low cost. In the business field, the artificial intelligence technology validated by cloud service providers is favored by enterprise decision-makers. The industry believes that compared with Microsoft, Amazon, Google and other enterprises, Alibaba's intelligent business ability is still the best example in the combination of business and technology.

4. Hardware cloud service providers gradually bid farewell to the public cloud market

Manufacturers of traditional hardware that started in 2018 collectively encountered local disobedience in the era of public clouds. IBM's cloud computing share fell after setbacks for companies such as Hewlett-Packard, Cisco and Fujitsu to enter the public cloud market with the help of open source OpenStack technology. The analysis believes that the failure of hardware manufacturers in the public cloud market lies in the failure to understand the nature of cloud computing. The nature of cloud computing is not "computers" but services, and such companies are almost perfectly wrong with the Internet age. As a result, the hardware genes of the above-mentioned manufacturers are so powerful that the existing business is so successful that it faces the "innovator's dilemma".

5. Further concentration of the public cloud market

According to the statistics of authoritative market research institutions Gartner and IDC, four manufacturers, including Amazon AWS, Microsoft Azure, Aliyun and Google Cloud, have become the dominant forces in the global public cloud market, and their revenue growth rate is much faster than the industry average. Wall Street investment bank Goldman Sachs expects giants such as Amazon, Microsoft and Alibaba to occupy about 84 per cent of the core cloud computing market in 2019. These manufacturers are significantly ahead of their industry competitors in terms of talent, technology, operations, services, capital, ecology and so on. It can be predicted that the concentration of the global cloud computing market will further increase in 2019 and become more significant in the next few years.

6. Enterprises prefer full-stack solutions

Over the past year, with the acceleration of intelligent technology in the business sector, many enterprises have achieved intelligence in some aspects of their business. However, compared with artificial intelligence technology to improve a certain business or link, more and more CEO groups say that they prefer comprehensive solutions. This kind of scheme can not only realize the data of the company's business, but also provide a set of proven intelligent tools to help enterprises realize intelligent decision-making. In 2019, more comprehensive smart solutions will continue to emerge and will be welcomed by the market.

7. Enterprises embrace cloud computing because of security

When it comes to Shangyun in the past, security has become a hindrance. When many enterprises choose whether to go to the cloud or not, the most important concern is security, not only about their own information security, but also about the stability of their business systems. However, with the digital transformation of the whole society, it is impossible for all kinds of enterprise business to touch the net. in order to seek business security, it has begun to become a driving factor for enterprises to actively go to the cloud. Cloud computing manufacturers have strong security teams and serve too many types of customers, which can enable enterprises to obtain strong security protection capabilities at low cost, which has changed the previous investment habits of enterprises in the field of security.

8. Cloud computing rate has been further improved.

After more than 10 years of development, cloud computing technology has gradually matured, and enterprises' acceptance of cloud computing is also further improving. As cloud computing can bring obvious utility to enterprise IT operation, business innovation and so on, Shangyun has become the norm of enterprises. In 2019, the whole society will spend more and more of its budget on cloud computing, which will further increase the proportion of cloud computing in total IT expenditure. Goldman Sachs, a Wall Street investment bank, predicts that the market rate for cloud computing will exceed 10% for the first time in 2019 and jump to 15% by 2021. This means that cloud computing will further erode corporate IT spending and enhance its influence in the IT market.

9. M & An activities in cloud computing industry will be more frequent.

In 2018, there were many large-scale mergers and acquisitions in cloud computing, these transaction divisions in chips, security, artificial intelligence, developer community, cloud solutions and other areas. In order to maintain rapid growth, mainstream cloud computing manufacturers need to launch more high value-added products or services, and continue to expand the size of paying customers, through mergers or acquisitions to become a means of quick results. Acquisitions by cloud computing giants for technology or customer direction are expected to occur at a high frequency in 2019. In addition, some companies may also enter the cloud computing industry across the border through acquisitions.

10. Cloud manufacturers try to extend upstream of the industry.

As the mainstream cloud computing manufacturers have a stronger market influence in the IT market, they begin to try to extend to the upper reaches of the industry, trying to set foot in chips, servers and other core links, which has an impact on the traditional hardware industry chain. In the past few years, many cloud computing manufacturers have announced development plans for artificial intelligence chips and Internet of things chips, such as Google's TPU (tensor processor), Aliyun's neural network chip Ali-NPU, Amazon AWS's artificial intelligence chip Inferentia, and so on. More cloud-led dedicated chips or other hardware are expected to be available in 2019. In certain scenarios, these dedicated chips will challenge the absolute dominance of traditional chips.

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