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This article mainly explains "what are the functions and benefits of big data visualization". The content of the explanation is simple and clear, and it is easy to learn and understand. Please follow the editor's train of thought slowly and deeply. Let's study and learn "what are the functions and benefits of big data visualization?"

Here are seven ways in which data visualization affects decision-making and strategic adjustments.

1. Move faster

It is much easier for the human brain to process visual information than written information. Using charts to summarize complex data ensures that relationships are understood faster than confusing reports or spreadsheets.

This provides a very clear way to communicate so that business leaders can understand and process their information more quickly. Big data visualization tools can provide real-time information, making it easier for stakeholders to evaluate the entire enterprise. Faster adjustment of market changes and rapid identification of new opportunities are the competitive advantages of each industry.

two。 Discuss the results in a constructive manner

Many of the business reports submitted to senior managers are standardized documents that are often exaggerated by static tables and various chart types. It is precisely because it is produced in so much detail that executives can't remember it, so they don't need to see too much detailed information.

However, the report from big data's visualization tool enables us to reflect that complex information with some short graphics, even a single graph. Decision makers can easily interpret a variety of data sources through interactive elements and new visualization tools such as heat maps and fever charts. Rich but meaningful graphics help keep busy supervisors and business partners informed of issues and outstanding plans.

3. Understand the connection between operations and results

One of the benefits of big data visualization is that it allows users to track the connection between operations and overall business performance. In a competitive environment, it is critical to find the correlation between business functions and market performance.

For example, the executive sales director of a software company might immediately see an 8% drop in sales of their flagship products in the southwest in a bar chart. The supervisor can then gain an in-depth understanding of where these differences occur and start making plans. In this way, data visualization allows managers to identify problems and take action immediately.

4. Embrace emerging trends

The amount of data on consumer behavior that has been collected can bring many new opportunities for adaptable companies. However, this requires them to constantly collect and analyze this information. By using big data visualization to monitor key indicators, business leaders can more easily detect market changes and trends in a variety of large data sets.

5. Interact with data

The main benefit of data visualization is that it brings risk changes in a timely manner. But unlike static charts, interactive data visualization encourages users to explore or even manipulate data to discover other factors. This provides better advice for the use of analysis.

For example, large data visualization tools can show ship manufacturers that sales of their large processes are declining. This may be due to a series of reasons. But team members actively explore relevant issues and associate them with actual ship sales to find out the root causes and find ways to reduce their impact in order to promote more sales.

6. Create a new discussion

One of the advantages of big data visualization is that it provides a ready-made way to tell stories from data. Heat maps can show the development of product performance in multiple geographical areas, making it easier for users to see products with good or poor performance. This allows executives to go deep into specific locations to see what is doing well and what is not.

They may realize that market segments targeting higher-income markets do not sell higher-priced products, or that traditional cleaning products are less popular than environmentally friendly green products. These insights can be used to brainstorm and brainstorm to support higher sales.

Big data visualization tool provides a more efficient way to use operational data. For most business leaders, changes in real-time performance and market indicators are easier to identify and respond to.

7. Machine Learning: come on, come on

All the hype around machine learning is about to become a reality. In addition to some big companies, such as Amazon and Google, which are using machine learning to eliminate spam, Pinterest uses machine learning to show users the relevant content, and Yelp uses machine learning to organize photos uploaded by users. Even companies like Disqus are using machine learning to remove spam. Get ready to start applying machine learning to your own or customer's business areas.

Thank you for your reading. The above is the content of "what are the functions and benefits of big data Visualization". After the study of this article, I believe you have a deeper understanding of the role and benefits of big data Visualization. The specific use of the situation also needs to be verified in practice. Here is, the editor will push for you more related knowledge points of the article, welcome to follow!

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