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This article is to share with you what are the principles of website URL standardization. The editor thinks it is very practical, so share it with you as a reference and follow the editor to have a look.

12 principles of website URL Standardization

1. It is no longer a problem to recommend applying for your own independent domain name to build a website.

two。 Try to use static URL addresses, although now the search engine has indicated that dynamic addresses are no longer a problem, but static is still recommended. Baidu makes it clear that dynamic addresses will sometimes lead spiders into circular traps, so static is always better than dynamic, and pseudo-static is naturally better than dynamic; even if static cannot be used temporarily, it is necessary to minimize the parameters of dynamic addresses, especially meaningless parameters.

3. Try not to make any changes when the URL structure has been determined! If you really have to change, be sure to permanently redirect the original URL301!

It is best to have keywords in 4.URL, either in domain names, directory names or file names; English keywords are needless to say, Chinese keywords can be spelled completely, and even Chinese characters can be used.

5. The directory name of the domain name must be unified, for example, / URL/ and / URL/Index.html are two different addresses for search engines; do not have multiple URL appear in the same interface. If you have accidentally appeared before, and the extra URL has been included or used for promotion, the extra URL should be redirected to the re-selected primary URL address to centralize the weight.

In 6.URL, the case must be unified, and there must be no lowercase in one place and uppercase in another, which will only make the engine think that the two pages are different.

7. The URL directory level of the website is not too deep, small and medium-sized websites can be controlled within three layers, which can prevent spiders from crawling unsmoothly, avoid too many clicks from users, and enhance the user experience.

8.URL should not be too tedious, and when determining directory names and file names based on target keywords, avoid making URL too long in order to put in more keywords.

9. For Chinese websites, it is best to use full spelling to build domain names, directory names and file names.

10. When necessary, multiple keywords of the URL directory file name should be distinguished by the hyphen "-", but the underscore "_" performs well in Baidu.

11. For small and medium-sized websites or websites with low weights, it is not recommended to use second-level domain names, which will only make it more difficult to centralize your website weights. If there is such a need, for example, under a domain name, you should do two or more groups of content that are completely unrelated. When using a second-level domain name, you should pay attention to the relative independence of multiple second-level domain names, and try not to have links between each other.

twelve。 When using the CMS system, try not to use the default URL form of the system, and try to use the background to define the URL structure that is most suitable for your website.

Thank you for reading! This is the end of this article on "what are the principles of website URL standardization?". I hope the above content can be of some help to you, so that you can learn more knowledge. if you think the article is good, you can share it for more people to see!

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