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This article mainly introduces the relevant knowledge about the benefits of WeChat Mini Programs's development to the new retail industry. The content is detailed and easy to understand, the operation is simple and fast, and has a certain reference value. I believe you will gain something after reading this article on the benefits of WeChat Mini Programs's development to the new retail industry. Let's take a look.

Bring your own promotion

With the opening of Mini Program, Wechat users within five kilometers can see you, solving the embarrassment that there is no place for merchant advertising. The five-kilometer ranking is ranked according to distance and has nothing to do with the size of the store brand.

No need to download, leave after use

Reduce app, 80% of app will be replaced in the next two years, there is no need to download app, Mini Program can also put icons on the phone's desktop, there are many entrances, come immediately, and leave after use.

Online search

The powerful Wechat search engine exposes your company and brick-and-mortar stores to Wechat users across the country according to the coincidence of keywords.

Small program code

Even the smallest store has its own brand! A Mini Program code allows consumers to see the details of your business and discount coupons, which is very convenient! It also looks different from the QR code, and it has a higher opening rate in the scene.

Lower cost

For two types of people, Mini Program can greatly reduce costs:

① mass entrepreneur

② retailer.

These two types of people are also the majority of the entire business market. For mass entrepreneurs, if you have no ambitions to do BAT, just want to start a small business, Mini Program is enough to use, there is no need to develop an APP.

The ultimate user experience

Needless to say, APP and H5 often have problems such as delay and visual distortion, but they don't appear in Mini Program.

High exposure probability

The frequent new features of Mini Program recently mean that the Wechat community will undergo subversive changes, which is simply a boon for small retailers, who can expand and cash in the market by developing or cooperating with high-quality communities. And group owners who have a high-quality community, but no products can be realized, will also get more possibilities.

High user retention rate

The biggest difference between Mini Program and official account, H5, APP is that you can click and save. You can see the Mini Program you recently opened in the Mini Program list, where you can retain users to the maximum extent.

This seemingly inconspicuous place fully reflects the strength of Wechat's support for Mini Program, helping businesses to get more users to the maximum extent.

High opening rate

For the same advertising link, inserting the outer chain, reading the original text, advertising space and Mini Program advertising space in the official account picture and text, the opening rate obtained is completely different, and the opening rate of Mini Program and reading the original text is about 20 times lower.

This is the end of the article on "what are the benefits of WeChat Mini Programs's development to the new retail industry?" Thank you for reading! I believe you all have a certain understanding of the knowledge of "what is the benefit of WeChat Mini Programs development to the new retail industry". If you want to learn more knowledge, you are welcome to follow the industry information channel.

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