Shulou(Shulou.com)06/02 Report--

Today, I will talk to you about the ways for the website to obtain traffic, which may not be well understood by many people. in order to make you understand better, the editor has summarized the following content for you. I hope you can get something according to this article.

First, SEO optimization.

For a long time, SEO is an important means of website promotion that has affected or is affecting groups of students. There are too many contents about the methods and characteristics of SEO promotion on the Internet, here Lanzhou SEO is no longer too much elaborated. But the website to do SEO optimization has a fatal weakness is "the fate of the site to the search engine." Once you do illegal operations or excessive optimization, the search engine will bring you only K stations. So don't use SEO optimization as the only means of website marketing.

Second, the promotion of bidding platform.

Speaking of bidding platform, we all know Baidu bidding promotion and Google Adsense two major platforms, but with the Google business is blocked, Baidu bidding promotion has now become the most common paid promotion business in China. Bidding promotion is paid according to effect. After we have set appropriate keywords, when someone searches for these keywords, they will pay to the bidding platform only when someone comes to your site through the bidding platform to generate an effective attack. Therefore, the traffic generated by bidding promotion may be more accurate. The biggest difference between bidding promotion and SEO promotion is that bidding promotion is paid, as long as you pay for the total price platform, there will be a steady stream of traffic immediately, while SEO is a relatively long process. So for some timely content or business opportunities if you want to choose SEO promotion is not realistic, when you optimize your keywords, the business opportunity has long been missed.

Third, word of mouth and brand.

The main source of traffic for some corporate websites is through brand promotion, although they are also doing SEO promotion or bidding promotion, but the main source of traffic is their brand effect, such as Baidu search, Taobao, Sina and other portals.

Fourth, other ways of promotion.

A few days ago, while chatting with some friends, I talked about the popular game-League of Legends (LOL). Among them, there are a group of professional players who play games and do video tutorials all day. Later, I also watched some of their online game tutorials and found their "way to survive". Generally good players, their video sites such as Youku, Tudou upload game tutorials are astonishing, generally in hundreds of thousands of clicks, if the more lively characters may reach millions or even tens of millions of clicks. They will add some ads for their Taobao stores at the beginning and end of the video, which is a very powerful source of traffic. I have seen several players in Taobao store, basically above the crown level, and their shop is less than one. The traffic is too easy for this player, is it still used to promote SEO? But for most people, can you do it?

After reading the above content, do you have any further understanding of the way the website gets traffic? If you want to know more knowledge or related content, please follow the industry information channel, thank you for your support.

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