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What is better between SEO and bidding ranking?

2025-01-17 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > Internet Technology >

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This article is to share with you what is better about SEO and bidding ranking. The editor thinks it is very practical, so share it with you as a reference and follow the editor to have a look.

In today's Internet era, traffic is money. Search engines, as the largest traffic channel on the Internet, should be ashamed to occupy the leading position. Different from other forms of advertising, search engine customers are more accurate and better quality.

If you want users to find you through search engines, you must use SEO or bidding ranking to make the site's keywords rank high so as to get the greatest exposure so that users can quickly find what they need.

Two different keyword ranking methods must be familiar to everyone: SEO is the natural search ranking of websites to improve keywords through optimization; competitive ranking is the search engine ranking that promotes keywords through price competition.

So since these two ways can improve the keyword ranking of the website. So which is better, SEO or bidding ranking?

First of all, let's talk about SEO. The advantage of SEO over competitive ranking is that once the keyword ranking is optimized, then its effect is long-term stability, that is to say, you only need to spend money once. But SEO optimization needs a cycle, and because the basis of each site is different and the optimization difficulty of keywords is different, so the cycle is long and short, so we can only wait in this process, and this process is more painful for customers.

In addition, it must be emphasized, and here I am also as a reminder, SEO is not any keyword can be 100% optimized to the home page, so there is also a certain risk, this risk is that the keyword optimization may not come up and the time is delayed. The specific reasons are various, including the great adjustment and change of the search engine algorithm, the improper use of optimization techniques, errors may lead to keywords can not achieve the desired results. So this is the risk of SEO, and it's something that a lot of SEOer doesn't want customers to know.

Let's talk about bidding ranking, this way is relatively simple and rough, you just need to open a bidding account in the search engine, and then recharge. You can bid on the keywords you want, as long as your bid is larger than that of your competitors, then your keywords will be higher. Of course, by front position, I mean the top ad space of the search engine, that is, above the ranking of natural search results.

The advantage of bidding ranking is that as long as you bid higher than your competitors, your keywords will immediately appear at the top of the rankings, without the need for optimization cycles like SEO. What about its disadvantages? Because the bidding ranking is paid by click, there are peer malicious clicks and invalid clicks, so the loss outweighs the gain when you pay for it.

Of course, for competitive rankings, as long as you have plenty of money and can afford to burn money, you can resist the costs of malicious and invalid clicks. Generally speaking, the effect is also immediate. Generally speaking, the financial industry is more used in this respect, because the profits of the industry are considerable, and these financial companies are generally not short of money.

So generally speaking, from a long-term point of view, SEO is the best choice to obtain customer resources, but if you need to see benefits in the short term, then bidding ranking is also a good choice.

Thank you for reading! This is the end of the article on "what is better for SEO and bidding ranking". I hope the above content can be of some help to you, so that you can learn more knowledge. if you think the article is good, you can share it for more people to see!

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