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2025-03-04 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > Development >
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This article mainly explains "what are the common marketing strategies of hotel Mini Program?" interested friends may wish to have a look. The method introduced in this paper is simple, fast and practical. Next, let the editor take you to learn "what are the common marketing strategies of hotel Mini Program?"
First, coupons:
Coupons can be set up in many types, which can obviously promote the transaction transformation of new and old customers.
Such as coupons for newcomers, discount coupons for old users, holiday welfare coupons, hotel anniversary coupons, members' birthday coupons, etc., marketing in different dimensions and at different times to stimulate users' willingness to spend in an all-round way.
Second, product classification:
Integral is one of the effective means to retain users and promote their secondary consumption.
Common points strategies include buying points, getting points by check-in, sending points by comments, and sharing points. As well as points cash, points exchange goods and so on.
Open multiple channels to obtain points, so that users can quickly save more points and promote secondary consumption.
3. Member management system:
Multiple stays are one of the important sources of income for the hotel. For these customers, a good member management system can encourage them to spend many times. In addition to the points and coupons for regular users mentioned in the previous two articles, we can also adopt the strategy of different discounts for different levels of members on the price of the room.
This membership level can be determined according to the accumulated score of the member, or the amount of recharge. These membership strategies are very attractive to hotel guests who travel frequently.
IV. Bargaining and distribution:
Top luxury houses can try bargaining strategies. Let the user share the product and invite his friends to help bargain. The specific form can be bargaining to reduce the amount, or bargaining to get red envelopes, cash back after check-in, and so on. Friends who help in the bargaining process can be admitted as members and can distribute coupons to promote this part of potential customers' consumption.
Distribution is to allow guests to distribute rooms to others, guests earn commission, the hotel gets a large number of members, and then use the above marketing strategies to promote the consumption of these new members.
At this point, I believe you have a deeper understanding of "what are the common marketing strategies of hotel Mini Program?" you might as well do it in practice. Here is the website, more related content can enter the relevant channels to inquire, follow us, continue to learn!
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