Shulou(Shulou.com)06/02 Report--

This article mainly introduces "what are the reasons why SEO articles are not included". In daily operation, I believe many people have doubts about the reasons why SEO articles are not included. The editor consulted all kinds of materials and sorted out simple and easy-to-use methods of operation. I hope it will be helpful to answer the doubts about "the reasons why SEO articles are not included". Next, please follow the editor to study!

I. robots.txt file

Robots.txt files are very important to the early stage of website optimization. If you set up a good website, the ranking cycle of website optimization will be shortened, and even the website will be included. For example, after many websites are online or revised, they will often see such a sentence on Baidu's snapshot: "due to the restriction instruction in the robots.txt file of the site, the system cannot provide a description of the content of the page." novices who generally do not understand will think that the search engine has caught the problem, how to do it. In fact, this is obviously due to the website robots file blocking operation, for this case, the site is not included is completely normal.

In addition, there is another reason why the site is not included in the robots.txt file, that is, before the launch of the site, many partners think that the content of the site is not perfect enough and need to be adjusted, so they write down in the robots.txt file to prohibit all search engine spiders to crawl, thinking of waiting for the site to be perfect, and then change the rules for search engine spiders to crawl. The editor just wants to say that everyone has a temper, although the search engine spider is a machine, but the temper is definitely not small, your web site can be opened normally, once you shut it out, twice or three times, and then the search engine spider uses its memory function. This guy gave me a very bad first impression that he didn't invite me in many times, and the consequences can be imagined. So even if the prohibition rules are removed after a period of time, spiders have not come for a long time, and it is normal that the site is not included.

II. Website framework

I have to say that a lot of SEOer has a very serious problem: it can't build a website. The fact is that 80% of SEOer can only set up website templates, and then simply modify even if the site is completed, although many good seo sites do the same, but there are more examples of failure. The reason why the search engine will include the page of this site, first of all, the frame of this page is in line with the crawling rules, otherwise the site is all js and images, the search engine is very difficult to identify, even if the framework of the site is in line with the rules, but after the spider crawls, it is bound to be filtered and deleted, and only the pages that meet its taste are really included. During this period, there is a very important point. Do not often change the framework of the website, or it is reasonable that the website is not included. Spiders like single-minded people, so that they have a good impression and a degree of trust.

III. Page content

Many SEOer agree that the search engine is based on "content is king". In fact, the importance of website content can almost affect the optimization ranking results of the entire site. For a simple example, the basic optimization of a website site is excellent and impeccable, but the content of the site is collected, that is, it is all copied by others. As a result, almost no pages of this site are included. The reason, of course, is that the search engine after its calculation, know that your content is copied, the value is not high, there is no need to include. The basic optimization of another website is relatively poor, and the page does not do well, but its site content is indeed original content and happens to meet the needs of users. As a result, the pages of this site are basically included, and the ranking is not bad.

Generally speaking, the search engine is to find valuable content, if the site does not have valuable content, in the search engine view of the site is low value, no matter how good-looking the site is, how atmospheric, how cool the special effects. The editor believes that the original content of the website is not the focus, the focus is whether the content is repeated, whether it is valuable to the user, as long as it is not exactly the same and valuable to the user, the page is not a problem!

IV. Black hat technology

There was a SEOer friend who was complacent in the early days of the launch of his new website. He came to me a few days ago and told me that the site was all gone. I asked again and again that he had used black hat technology to speed up the collection of the website, and he was punished and now it has not been restored. Here, I would like to warn my friends not to violate the rules made by the search engine, and do not do those who will be punished. Who knows, it is themselves who will have bad luck in the end. Although the short-term effect is very tempting, once they are punished, aren't the early efforts wasted? Therefore, the regular white hat SEO is the best way to bring long-term benefits, and cherish it.

At this point, the study of "what are the reasons why SEO articles are not included" is over. I hope to be able to solve your doubts. The collocation of theory and practice can better help you learn, go and try it! If you want to continue to learn more related knowledge, please continue to follow the website, the editor will continue to work hard to bring you more practical articles!

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