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How to improve the ranking of mobile websites

2025-03-29 Update From: SLTechnology News&Howtos shulou NAV: SLTechnology News&Howtos > Servers >

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This article mainly explains "how to improve the ranking of mobile websites". The content of the explanation in the article is simple and clear, and it is easy to learn and understand. let's study and learn "how to improve the ranking of mobile websites"!

1. URL adaptation relationship

If your website is automatic response type, that can ignore this point, if your PC station and mobile station URL can correspond, please write the corresponding rules to Baidu webmaster platform, there are two corresponding methods, one is to write rules, according to the gourd, the second is to directly sort out the mobile and PC URL, write a txt file, upload to Baidu, let him identify himself.

2. The opening speed of mobile website

The speed of opening on the mobile website is far more important than the PC site, the speed of comparing the computer is still faster than the mobile phone at present, the minimum standard is to keep the website open within 3 seconds, so the Energizer on the mobile website can keep the text, do not make a fuss, this is no more difficult than the PC website, which automatically optimizes the corresponding website a little bit more difficult, you can try to optimize PC and the mobile station together.

3. Delayed loading of pictures

See a lot of self-media APP most of the use of delayed loading of pictures technology, of course, including Taobao, JD.com and other large e-commerce sites are used, if there are no special requirements on mobile sites, try not to use pictures, of course, in order to make the text alive, add pictures should be, then use delayed loading of pictures technology, neither affect the opening speed of the site It will not make the user feel that there is no picture and no truth.

4. Page structure

Now that you have made a mobile website, come up with the style of a mobile website. Sites that still need to zoom or scroll horizontally are not suitable for mobile site optimization, as shown in the following figure:

Of course, if the page design is very reasonable, but because the location of the mobile website is limited, it is not conducive to SEO to block the advertising space from the theme of the site, as shown in the following figure:

5. Automatic website text size

There is no clear description on the PC website that requires the text size of the site, but because the text is too small and there are links on the text, it may be thought by the search engine that this is a deliberate hidden link. On mobile search engines, pay attention to the size of the text. Baidu's official suggestion is: body size recommendation 14px, line spacing recommendation (0.42-0.6) * font size.

6. Website practicability

On the mobile website, Baidu most likes the website in the form of text, and Baidu dislikes the flash site the least, so try to avoid the practical flash form display, in addition, the video music website should play directly, and it is forbidden to deceive the user to download the player (this is a cheating act). The best experience of APP download class is to download directly, not to jump to multiple pages before downloading, as for the document category of mobile websites. It should be directly translated into text and published.

7. Cancel Baidu transcoding

When you use mobile search engine to search your website, you will find that your site has been forcibly transcoded by Baidu, that is because he has not recognized the corresponding relationship between your PC site and mobile site. At this time, you have to cancel Baidu transcoding and submit the corresponding relationship.

8, 301 and 302

The relationship between the mobile and the PC is adaptable, but what the user sees requires us to make a jump to adjust it. Usually, it is 302, why not 301, because our PC station and mobile station exist together, while 301 is permanently oriented, so it is unexpected that the previous URL will no longer exist. This may affect the ranking of PC sites.

9. Sitemap map of mobile station

Although the inclusion of mobile stations has almost nothing to do with ranking, the more the better, at least there is no need to rely on the jump of PC to support the ranking, while there are fewer links on mobile pages than on PC, so it is very hard for most link spiders to get up one by one, and the site map is an important document at this time.

10. Mobile web page meta tags

Force the width of the document to be kept at 1:1 to the width of the device, and the maximum width ratio of the document is 1.0, and users are not allowed to click on the screen to enlarge and browse

A safari private meta tag in an iphone device that indicates that full-screen browsing is allowed

The private label of the iphone that specifies the style of the status bar at the top of the safari in the iphone

Tell the device to ignore recognizing the digits on the page as phone numbers

Thank you for your reading. the above is the content of "how to improve the ranking of mobile websites". After the study of this article, I believe you have a deeper understanding of how to improve the ranking of mobile websites. the specific use of the situation also needs to be verified in practice. Here is, the editor will push for you more related knowledge points of the article, welcome to follow!

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